Sustainable and responsible business conduct is strategic choice for Tokmanni Group. We believe in smart shopping and that also means responsible sourcing. That is why we do everything we can to ensure integrity and responsibility of our business operations now and in the future. We invest in increasing sustainability competence, in direct import of our own brands, in the establishment of long-term supplier relationships and in close collaboration with various parties. In this way, we can both influence the manufacturing conditions of the products we source and keep our prices low.

Our sustainability goals

Tokmanni Group has four focus areas of sustainability to enable the ambition to be the leader in sustainability, in Northern Europe’s variety discount retail segment:

1. Business Integrity: goal to be a trusted partner
2. People: goal is to be the brand for everybody
3. Products and Sourcing: goal to have sustainability and quality assured, and traceable products
4. Climate: goal to be aligned with the Paris Agreement.

The cornerstones of Tokmanni Group’s strategy are enhancing customer confidence and loyalty and improving cost-effectiveness. Key measures to achieve these are investments in the expansion of the assortment, low prices, easy shopping, an attractive customer experience, the expansion of the store network, personnel, sustainability and the efficiency of operations.

Tokmanni Group CEO Mika Rautiainen:
“In our strategy, sustainability is seen as a source of success. Our aim is to be the best place to work in the retail sector, to be even more sustainable variety discount retailer and to improve efficiency. We are happy to tell you more about the main themes of Tokmanni Group’s sustainability agenda on this website.”